“Time for Congress”
Tom Tauke, a top Verizon executive: In my view, the current statute is badly out of date. Now is the time to focus on updating the law affecting the Internet. To fulfill broadband’s potential it’s time for Congress to take a fresh look at our nation’s communications policy framework. Tauke’s top recommendations include: A behavioral advertising policy that requires an easy to use process for affirmative consent from a user before that user can be tracked on-line should apply to all players engaged in behavioral advertising, regardless of where they sit in the space and what technology is used. Competitive subsidies that are technologically neutral and targeted solely for the benefit of consumers, not corporate intermediaries, would be one alternative Read More ›
