End Time Follies
Does the rise of Facebook portend the end of the real world, the collapse of dictatorships, the fall of Google, and the rise of love and peace and network neutrality?
Do smart pods and pads and Edenic walled social networks mean the end of the Web?
From Money, Fortune, the Economist, and Technology Review to a galore of blogs and newsletters, pundits predict the collapse of the web. Last September, Wired put it all together behind a lustrous eye-blasting pink cover, with Chris Anderson-Michael Wolff grafitti declaring “The Web is Dead.” Many see Facebook, Twitter, and Apple’s mediacopia as bringing about the decline and fall of Google, the outbreak of world revolution, or the revival of the U.S. economy of innovation.
As an extension of policy based networking tools from the enterprise to the dating scene, Facebook has no security to speak of, and no significant new technology. Yet it is treated as both an answer to the decline of the U.S. economy of innovation and a threat to the existing networking industry. Twitter is seen as a threat to mullahs in Iran and on American TV news. Apple’s mobile pods and pads are said to portend an end to the old worldwide web and the ascent of fire-walled gardens of delightful earthly aps.
The nub of such mindbending but brain-bent observations is the eclipse of the web by walled content, which is media “controlled” by one menacing company, like Apple or Comcast or Newscorp. As conceived by Tim Berners-Lee, the World Wide Web, by contrast, was open to all. At CERN in Geneva, the Web inventor specified the HTML mark-up language for the creation of standard web pages that could be read on a browser on any computer attached to the net. Transmission across the net was accomplished by HTTP (hypertext transport protocol). Berners-Lee was concerned less with the network that delivered the bits and bytes on what is called “layer 3” than with the desktop experience and linkage to other pages.